Privacy Policy
Last updated: April 7, 2026
1. Introduction
This Privacy Policy explains how Bogo Labs (bogosac S.A.C.) ("we", "us") collects, uses, and protects your personal information when you use Mailbara. We are committed to protecting your privacy and complying with applicable data protection laws, including the GDPR.
2. Information We Collect
Account information: Name, email address, and password when you create an account.
Billing information: Payment details are collected and processed by our payment provider, Paddle.com Market Limited. We do not store your credit card information.
Usage data: Information about how you use the service, including pages visited, features used, and actions taken within the platform.
Email data: Contact lists, email templates, campaign content, and analytics data that you create or upload to the platform.
Technical data: IP address, browser type, device information, and cookies for session management and analytics.
3. How We Use Your Information
We use your information to:
- Provide, maintain, and improve the Mailbara service
- Process transactions and manage your subscription
- Send service-related communications (account updates, security alerts)
- Monitor and prevent abuse, spam, and violations of our Terms of Service
- Analyze usage patterns to improve the product
- Comply with legal obligations
4. Legal Basis for Processing (GDPR)
We process your data under the following legal bases:
- Contractual necessity: To provide the service you signed up for
- Legitimate interest: To improve our service and prevent abuse
- Consent: For optional marketing communications (you can opt out at any time)
- Legal obligation: To comply with applicable laws
5. Third-Party Services
We share data with the following third parties only as necessary to provide the service:
- Paddle.com Market Limited — Payment processing, invoicing, and tax compliance. Paddle acts as the Merchant of Record and processes your billing information. See Paddle's Privacy Policy.
- Email sending providers — To deliver emails on your behalf (e.g., Amazon SES, Resend). Only recipient email addresses and email content are shared.
- Cloudflare — Infrastructure, CDN, and security services.
We do not sell your personal information to third parties.
6. Data Retention
We retain your account data for as long as your account is active. Email analytics data is retained according to your subscription tier. Upon account deletion, we remove your personal data within 30 days, except where we are required by law to retain it.
7. Your Rights
Under the GDPR and other applicable laws, you have the right to:
- Access — Request a copy of your personal data
- Rectification — Correct inaccurate personal data
- Erasure — Request deletion of your personal data
- Portability — Export your data in a machine-readable format
- Restriction — Request restriction of processing
- Objection — Object to processing based on legitimate interest
- Withdraw consent — Where processing is based on consent
To exercise any of these rights, contact us at privacy@mailbara.com.
8. Cookies
We use essential cookies for session management and authentication. We use analytics cookies to understand usage patterns. You can control cookie preferences through your browser settings.
9. Data Security
We implement appropriate technical and organizational measures to protect your data, including encryption in transit (TLS) and at rest, access controls, and regular security reviews.
10. International Data Transfers
Your data may be processed in countries outside your country of residence. We ensure appropriate safeguards are in place for international data transfers in compliance with applicable laws.
11. Children's Privacy
Mailbara is not intended for use by anyone under the age of 18. We do not knowingly collect personal information from children.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes via email or through the service. The "Last updated" date at the top reflects the most recent revision.
13. Contact
For privacy-related inquiries, contact us at privacy@mailbara.com.
Bogo Labs (bogosac S.A.C.)
Lima, Peru